Storyteller
What do marketing professionals do? Do we concentrate all our efforts into branding, advertising, promotions, and the like? Many see marketing that way but the experts know these are only specific segments of marketing. Marketing is an analytical strategy that positions you to create demand for your services or products. This positioning depends upon critical […]
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“Open Source” by Jerico Santander – one of my favorite pieces of art as it reminds me of a decisive moment in my career. Throughout law school, students are trained to think, write and speak one specific language – legalese. Analyzing legal brief after legal brief, preparing case by case, participating in seminars to debates […]
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What’s the point of conforming in how we dress and how we behave in the workplace? Wouldn’t it be great if we can always do whatever we want without thinking what others think about us? Not really. “Etiquette has to do with good manners. It’s not so much our own good manners, but making other […]
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When someone asks us how we are doing, we often respond by telling them what we are doing. We assume that if we are involved in the right activities (and enough of them) that we must be making progress. But are we actually growing or are we simply keeping busy? Consider the following analogy I […]
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