Career

The Big Question to Building Your Personal Brand

September 7, 2015 2 Comments

In July 2015, I delivered a marketing workshop at Juniper Networks. Several friends and family asked me to share online so I broke down the content into three blog articles. Today, I focus on the first topic: why personal branding matters.

I love personal branding as a topic because everyone has one. Whether you’re at work collaborating with your colleagues or you are at home with your family, each of us already has a unique reputation. It’s your choice to guide and cultivate this brand, or let it be defined by others.

Man Down, Man Up

April 11, 2015 8 Comments

2014 was a rough year.

No, I didn’t get arrested. No, my marriage was not hanging by a thread. But I lost something precious. Something I’ve had my entire life until last year.

Good Marketing Starts with Good Storytelling

February 28, 2014 Leave a Comment

One common misconception of successful marketing is solely needing the best product – if it’s so amazing, the product/service should speak for itself, right? Not necessarily.

An Exciting Journey with VMware

January 22, 2014 Leave a Comment

I joined in 2011 when we had 9,000 employees. It’s mind-boggling to realize we’re now at ~16,000 employees and our Palo Alto campus has exceeded the size of Disneyland (100+ acres)! CRAZY!

I’d be lying to say my career journey with VMware was a smooth, easy track. Leading the efforts in mass collaboration and orchestrating people engagement strategies involve countless decision makers, conflicts, misunderstandings, and variables you cannot control. But the challenges were and still are worthwhile.

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